
Investment Strategy
Empowering Transformation Through Strategic Partnerships
We go beyond the traditional 10% success rate of the venture capital market by focusing on long-term growth and minimizing risk. Our selective approach ensures we only engage with ventures that we can thoroughly vet and match with the perfect strategic partner, maximizing investor returns and driving transformation.

Company Stage
Parallax Strategy supports growth from Seed to Series B, with a keen interest in Series A. We look for ventures demonstrating meaningful development and innovation, reinforced by protective measures such as patents, strong industry networks, and distinctive market strategies.

Industries
Our philosophy is sector-agnostic but focuses on startups with the potential for significant positive impact. While we are drawn to areas like climate, healthcare, and education, we also embrace ventures challenging inequality across sectors, avoiding industries that contradict our ethical principles.

Investment Amount
We welcome investment inquiries of any size, preferring deals between £1 million and £20 million. Below this, funding due diligence becomes challenging; above, a different investor type is required. Exceeding our preferred range usually indicates a highly technical startup or a reliance on capital as a differentiator.
Deep-Diving into Your Venture
Before bringing investors into the picture, we conduct a comprehensive due diligence process with our founders. This ensures that we fully understand your company's potential and risks, paving the way for a seamless investor transition.
We focus on:
Unique Selling Points
We delve into what truly differentiates the startup, from proprietary technology to exclusive market positioning.
Customer Value
Evaluating whether the startup addresses a genuine need, ensuring the cost of adoption translates into real value for their target audience.
Founder Well-Being
Treating founders as business elites, we offer health assessments and optional wellness packages from our partners.
Technical Feasibility
Engaging with experts to validate the technological viability of the startup's ambitions.
Resilience Against Disruption
Assessing the durability of these differentiators and the startup's capacity to navigate future market shifts.
Financial Health
A critical look at current and future financial projections to identify sustainable growth strategies over mere funding dependencies.
Team Dynamics
The commitment and adaptability of the core team are scrutinised, recognizing that a great idea requires an equally remarkable team to bring it to fruition.
Contractual Risk
We streamline paperwork and review long-term contracts for our clients, ensuring clarity and preventing issues before engagement.